My journey: From Instagram to UpGrad – The Missing Piece
When I first started running my business, I thought I had it all figured out. I mean, I was doing everything that I thought would make a difference. I had my content game on point, made sure my posts were going out at the “perfect” times, and followed every piece of advice from the so-called Instagram experts and influencers. Keywords? Check. Hashtags? Double check. I was convinced that all these small tweaks were the golden formula for success. Surely, I was on the right track.
But despite all my efforts, something wasn’t adding up. I’d get a couple of extra likes, maybe even a few comments, but the engagement I was hoping for was still nowhere to be found. It was frustrating. I couldn’t put my finger on what was wrong. Why wasn’t I seeing the results I had imagined? As a perfectionist, I always want to do everything right. I kept tweaking, adjusting, trying to make it “perfect,” but nothing seemed to make a real difference.
That’s when it hit me—I was missing the core knowledge. I had been focusing on surface-level strategies without truly understanding why they worked or how they fit into the bigger picture of digital marketing. I realized I wasn’t studying it properly, and that’s when I decided it was time to change my approach. I needed to learn the fundamentals from someone who truly understood the ins and outs of the industry. That’s when a friend suggested UpGrad.
Making the Right Choice: Why I Chose UpGrad
I knew that I needed to take a step back and really get into the nitty-gritty of digital marketing. I didn’t want to just follow random advice from influencers; I wanted to understand why things worked and how I could apply those strategies properly to my business. After a lot of research, I found myself overwhelmed by all the options out there. There are so many courses and platforms offering digital marketing programs, but I needed something more than just a certificate. I needed a solid foundation that would help me truly understand digital marketing.
After a lot of comparing and thinking things through, UpGrad stood out. What really sold me was connecting with one of UpGrad’s alumni. I had so many questions about the course, the mentors, and the overall experience, and after chatting with her, I just knew that this was the right place for me. The decision felt easy after that conversation—everything seemed to click into place. From there, the process of enrolling and getting started was so smooth, and I was genuinely excited to dive into something new.
First Day of Class: A Fresh Start
The first day of class felt so refreshing. It had been a while since I felt that sense of excitement—like the first day of school. The nervous energy, the newness of it all—it felt like a fresh start. I logged in to see my course materials, the live sessions, and the opportunity to interact with classmates, and I couldn’t help but smile. It felt like a brand new chapter, full of possibilities and fresh challenges to take on.
It was like I was a kid again—curious and eager to learn something new. The excitement was real, and I couldn’t wait to explore all the lessons ahead, knowing they would be different from anything I had experienced before. The best part? I was diving into something that truly felt meaningful, something that would help me grow and build my business in the long run.
My Experience So Far: What I’ve Learned in Just One Month
It’s only been a month, and wow, the number of new things I’ve learned has been incredible. To be honest, the things I thought I knew about digital marketing were just the tip of the iceberg. Every class, every live session has given me so many fresh insights and new ways of thinking. I’m not applying all of this to my business just yet, but the way I see digital marketing now has completely shifted. I’m looking at things from a new perspective—understanding the strategies and concepts behind the methods I’ve been using all along.
The best part about UpGrad so far is how easy they’ve made everything to understand. The live lectures aren’t dry or boring—they’re interactive, fun, and feel more like engaging conversations than typical lessons. I don’t feel like I’m just taking notes and memorizing things; I feel like I’m really learning and gaining a deeper understanding of how it all works. Each lecture leaves me thinking, “Wow, I didn’t know that!” And it’s exciting because I know I’m building a solid foundation of knowledge that I’ll be able to use in my business soon enough.
I can already imagine how these insights will transform the way I approach digital marketing, but for now, I’m just soaking it all in. I’m excited for what’s to come and can’t wait to see how my learning journey will unfold.
A New Journey, A New Mindset
Looking back, I definitely wish I’d started this earlier, but I also believe it’s never too late to learn and grow. Every day feels like I’m getting closer to understanding what I’ve been missing. UpGrad has given me the structure and clarity I needed, and I’m so grateful for that.
No matter where you are in your learning journey, remember that it’s never too late to start. The most important thing is to keep moving forward, to keep asking questions, and to never stop learning
